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 The environment is our passion, but we understand the needs of business too.
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Our Ethos

Climate change is the biggest challenge of our time and it affects all of us. We want to do what we can to protect the planet and its resources for future generations. We have over 35 years of combined experience in sustainability, corporate behaviour change and marketing and are passionate to use our knowledge to guide businesses big and small to make a difference and rise to the challenge. ​ Our team are able to act as a bridge between green values and the corporate culture.​

Our Approach

Our clients vary in size, sector and location - big international organisations can drive change at scale due to their size and reach, but smaller companies have an important role to play in the green transition.  Our expertise means we often work on global projects, but thinking more regionally is also key for sustainability and so we are proud to partner with local companies in Cornwall and the South West, aiming to help make this part of the UK an important hub for sustainable business.  ​ 

 We put our money where our mouth is and
re-invest our profits in sustainable start-ups - discover more.

Our Team

Paul Atkinson
Co-Founder and Director

Paul has provided consultancy for clients across Europe advising them on how to get their people working together effectively and aligning values to organisational cultures. He has extensive experience in looking at how businesses react to change and most recently has focused on how companies can make successful green economy transitions and engage their stakeholders on environmental topics. Paul successfully combines his background as a skilled facilitator, leadership coach and moderator with a very wide knowledge base across the climate change and sustainability spectrum. He holds an MSc in Green Economics.

Paul is passionate alpinist, ski tourer and trail runner and also plays an active role in the environmental charity POW UK.

Jennie Atkinson
Co-Founder and Director

Jennie has been involved in senior marketing and sustainability roles for large FMCG international organisations and brands.  Her experience includes global sustainability strategy and stakeholder engagement, packaging and supply chain design and dairy industry emissions reduction. She is an expert in creating business cases for sustainability outcomes and creating stakeholder engagement. Jennie is an alumni of Cambridge University, Institute for Sustainability Leadership - having completed post-graduate studies in business sustainability management. She also holds a MSC in Marketing. 
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Jennie is a qualified and practicing yoga teacher and a lover of baking, vegetable growing and living by the sea.